Skip to content
Hmad, founder of Tiziri Camp

The people of Tiziri

Our Story

I was born in the dunes to a nomadic family, and this area of Morocco is my spiritual home. In 2018 I followed my dream to build my own camp in Erg Chebbi — with an eco emphasis from the start, to minimise our impact and maximise sustainable, responsible tourism.

The camp is called Tiziri, which means moonlight in my Amazigh language — and the silvery moon of our logo reflects my wild spirit and my relationship with solitude.

Tiziri was built around four ideas: ecological sustainability, sourcing locally made artisanal elements, kindling Amazigh (Berber) culture, and contributing to a more conscious tourism movement. After years of watching fast, unconscious tourism strain this place I love, I wanted to build something that could be an example of a different way — not just talk about one.

Every tent was designed with that in mind: natural fabrics, hand-made local furniture, solar-powered light. Every member of staff was chosen not only for hospitality, but often for musical talent too — the fire-pit music you'll hear after dinner isn't booked in, it's just who works here.

Watch Tiziri on YouTube →